The Science of Speed

Not so many years ago organizations tried to fix bad user experience with investments in infrastructure. Hardware provider promised that brand-new CPUs, more RAM, and fast storage would fix the annoying performance hotspots. Obviously, this was just in rare cases a good advice. In this post, I will write about top performance hotspots and how speed is unlocking opportunities across all layers.

Performance Optimization is like painting the Golden Gate Bridge

Users speed expectations are on the rise and companies started investing in the optimization of their services and business processes. Outstanding players such as Amazon understood that the competition is high and bad user experience leads quickly to growing abandon rates. When those frustrated users start to spend their money on other, more reliable websites, it’s already too late.

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